This post originally appeared on tBL member Block Real Estate Services (BRES)'s blog Official Blog of Block Real Estate Services (BRES) and is republished with permission. Find out how to syndicate your content with theBrokerList.
Engage attendees well before the event- set your goals and drive your traffic!
Best ways to drive traffic:
- Social media– messaging pre, during and post show with promotions, benefits, announce new products, mention your booth#, YouTube videos, send messages via LinkedIn to your groups and tweet out new product messaging
- Direct mail – send direct messages to your target audience and make appointments prior to the show