This post originally appeared on Marketplace Advertiser, Reonomy and is republished with permission. Find out how to syndicate your content with theBrokerList.
Today, when it comes to decision-making in the commercial real estate industry, you’re only as good as the data you use to inform yourself.
As the use of data has spread more rapidly across all parts of the industry, it is less about simply using data, and more about what data you’re using. Without the right sources fueling your revenue generating decisions, you may find yourself falling behind your competitors.
In this article, we’re going to show you the best commercial real estate data sources to use to fuel any potential industry need.
Commercial Real Estate Data Sources
In most cases, CRE professionals will use a variety of sources to build their internal databases. For each type of professional or company, however, that can look quite different.
CRE investors and sales brokers need market and property sales data across a variety of asset types. Debt brokers and lenders need sources for mortgage and lender data. Construction, repair, roofers, and solar installers will need building, lot, and sales data for a variety of asset types—the list goes on.
On top of that, essentially all CRE professionals will be looking for ownership data on the properties they’re looking to buy, sell, or service.
Whether your need is for sales, debt, building and lot, ownership data, or all of the above, we’ll be taking a look at the best data sources available. In this article, we’ll cover the following:
- Reonomy: The All-in-One Data Source →
- Property Data Sources →
- Ownership Data Sources →
- Sales Data Sources →
- Mortgage and Lender Data Sources →
The Top CRE Data Sources for Every Industry Need
As data goes ’round, so does the world of commercial real estate. Thankfully, there are numerous companies supplying all kinds of CRE data to the companies and individuals that need it. Data has certainly been available for a long-time, but has recently reached new heights of accessibility.
It may or may not take a variety of sources to get all of the CRE data you’re looking for, but whatever the case may be, there are sources to help. Let’s take a look.
Reonomy: The All-in-One Data Source
There’s really only one commercial real estate data source that can supply you with data on properties, property sales, owners, mortgages, building and lot information, and comps in every market nationwide. That source is Reonomy.
You can access a wide range of data points on any individual commercial property in your preferred market. Building-level data includes building size, year built, year renovated, total number of units (plus how many units are commercial/residential), and building area.
Lot data includes asset type, lot size (in both square feet and acres), zoning, census tract, and whether the lot is in an Opportunity Zone. You’ll also be able to see the municipality that a property lies within along with its legal description.
Using Reonomy, you can also access ownership data on commercial properties across the country.
You can either identify new properties and their owners, or find and validate the ownership of a property that you already have in your internal database. Either way, the data can easily be fed into your existing systems.
Ownership data on Reonomy includes the reported owner of a property—whether that owner is an LLC or individual. You can also find the individuals associated with any property-owning LLC, along with their phone number, email, and mailing address.
Reonomy can match ownership to the property data that already exists in your database. This in-depth ownership data allows you to not just identify owners, but to identify people and their contact details.
Property Sales Data
With over 20 million sales records, Reonomy is also the best source for property sales data and CRE comps.
Search for properties based on most recent sale dates and amounts. See the sales history on any property, including the recorded date, buyer, and seller attached to each transaction.
Reonomy’s sales data can help you better understand market trends and bolster your existing depth of property data.
Mortgage and Lender Data
Along with sales history, Reonomy data includes the current and past mortgage information attached to a commercial property.
Mortgage data available through Reonomy includes mortgage amounts, origination and maturity dates, interest rates, and current and past lenders.
With full sales and debt history data, you can fill your existing database with an all-encompassing transactional overview of any one property.
You can search and export any of this data on your own, or have the data fed directly into your existing database via customized reports. You can use Reonomy to fill your database only with the information that is crucial to your success.
Property Data Sources
While Reonomy provides property, ownership, and transactional data all at-once, there are a number of other CRE data sources that can lead you to long-lasting success when combined in the right fashion. Below, see the best sources to use when looking specifically for property data.
CoreLogic serves as a great example of another overarching commercial property data source. They have property transaction histories, MLS data, valuations, market-wide data, and mortgage information for both commercial and residential properties.
CoreLogic has more than 26 million securitized and non-securitized U.S. commercial properties in their database, including more than 5 million improved properties and 19 million undeveloped-land records.
BuildFax is a property data source that offers industry analysis of commercial and residential construction activities across the United States. This includes property conditions and property history data—from construction history, to roofing, electrical, and plumbing history.
They have over 23 billion data points on commercial and residential properties in the United States.
For contractors and building service providers, BuildFax can be a great tool to pair with Reonomy to stay ahead of local trends, learn about properties, and quickly access owner contact information.
Ownership Data Sources
While Reonomy offers property and ownership data side-by-side, another source you can turn to for ownership data is your local public records.
Visiting the tax assessor’s office in-person is becoming an outdated action. Thankfully, many public records websites now offer search portals to find properties and their ownership information online.
You can search public records by address to find local ownership data on any commercial property. You can either use an address you’re already familiar with, or find the addresses of target properties through your Reonomy prospecting efforts.
Public ownership records can also be used to double-check ownership information that you’ve gathered from another source.
Take ACRIS and HCAD, for example. These two sources allow you to search by address, or in the case of ACRIS, for specific property documents. You can find sales records for commercial properties to see ownership data, and when the property changed hands.
Sales Data Sources
As we touched on above, public records also serve as a great source of property sales data. Again, in using ACRIS and HCAD as examples, you can easily access the sales records of any commercial property in your market.
Simply find your local source of commercial property sales records and begin searching. Once you’ve identified a worthy resource, you can begin filling your existing database with property sales data.
Mortgage and Lender Data Sources
For lending companies and individuals, it’s crucial to have data sources for all-things mortgage and lender-related.
While CoreLogic and Reonomy serve as perhaps the best examples of mortgage data sources, you can again turn to public records to find the deeds and any liens on commercial properties.
As mentioned earlier, sites like ACRIS let you search for properties “by document.” In their search platform, you can search for a variety of mortgage and lender-related documents.
Compiling and Integrating CRE Data
It’s always important to look for sources that allow for data to easily be integrated into your existing systems. The data sources you choose will be heavily influenced by the database you already have in-place.
Public records will often have the most accurate information on the market, but can be difficult to integrate, given the lack of data report availability.
All Reonomy data can be exported and integrated into essentially any existing database. From custom data reports to lead list exports, all the data you find using Reonomy can easily be turned into a CSV file and implanted into the program of your choice. This can help you expand and enrich your existing database, increasing the depth and breadth of property and ownership coverage.
Whatever your data needs are on properties, owners, and transactions, Reonomy is the all-in-one source for every industry need.