Marketing Cre (12)
Leasing Fundamentals – Void Analysis Part 1
PT 1 – VOID ANALYSIS What’s missing from your center? Perform a “Void Analysis” and find out A VOID ANALYSIS determines what significant, retail functions are missing from a shopping center. Here at Strategic, we use this basic fundamental system for determining the difference in a retailer’s capacity to fulfill consumer demand within a given […]
Adaptive Re-use in Retail
Arizona has a history of a blade and rebuild philosophy when it comes to changing the use of a particular property… but lately we have seen several innovative projects which utilize the original building to make something more unique and less cookie cutter. Adaptive re-use of buildings is a recent trend, especially with restaurateurs wanting to […]
Fro-Yo Over & E-Cigarette Stores the Next Retail Fad?
In the 1980’s frozen yogurt stores like: Penguin’s, TCBY and I Can’t Believe it’s Yogurt exploded the fad by creating a product with more sugar than it’s original formula introduced in the 1970’s. Today you can find fro-yo stores in most major markets operating under some of these familiar names: Red Mango, Pinkberry, Menchie’s, Orange Leaf and Yogen Fruz. However, just like the 1980’s run […]
Fro-Yo Over & E-Cigarette Stores the Next Retail Fad?
In the 1980’s frozen yogurt stores like: Penguin’s, TCBY and I Can’t Believe it’s Yogurt exploded the fad by creating a product with more sugar than it’s original formula introduced in the 1970’s. Today you can find fro-yo stores in most major markets operating under some of these familiar names: Red Mango, Pinkberry, Menchie’s, Orange Leaf and Yogen Fruz. However, just like the 1980’s run […]
Importance of Staging #CRE Properties
In residential real estate there has become a business in staging homes for sale. Realtors® have gotten certified in staging through organizations such as the Real Estate Staging Association. Wikipedia states that staging is: “… the act of preparing a private residence for sale in the real estate marketplace. The goal of staging is to make a […]
Healthy Restaurants Finally Catching On?
It’s about time… According to a recent study by the National Restaurant Association, 73 % of diners say they now try to choose healthier items when eating out. With climbing healthcare costs and a frightening obesity rate across the country (26% nationally), it’s about time that healthy quick serve restaurants (QSR) start growing their presence nationally. Last […]
Post Recession – Retail will never look the same…
Following the Great-Recession and ever changing consumer habits, the future of retail centers will most certainly look nothing like what we saw just five years ago. In 2008 regional retail power centers were planned for three corners of an intersection in nearly every regional trade area of our market here in Phoenix, AZ. This meant […]
CRE For Sale or Lease Signs – Is Your URL Showing?
This is a genius move and somebody at this company really does get it. What am I talking about? Well I was walking through a parking lot and noticed this tile installed at the entrance to this big box retailer. Being a building person, I wanted to know more about the product. Upon my extreme […]
How To Use theBrokerList?
1. Add your personal profile and company background information. 2. Add a HAVE or WANT post to generate interest in your project. 3. Invite other cre folks in your local market. 4. Create a custom list of your local market. 5. Do B2B outreach via your custom list of your local market contacts when you […]
Keep Your Pitch Out Of The Trash
Ilya Pozin, Contributor http://www.forbes.com With permission of Ilya Pozin of Ciplex.com to repost this article for our members! http://www.forbes.com/sites/ilyapozin/2012/05/16/keep-your-pitch-out-of-the-trash/ To be able to thrive and survive in the business world, you need to know how to solicit. It’s how business is done, partnerships are made, and media coverage is achieved. Asking for what you need accomplishes an array of […]
New Feature: Administration and Upload!
If we all use theBrokerList, our local B2B outreach will be a snap! Imagine going online and within seconds sending out a broadcast message to the key brokers in your local market and industry segment, who are NOT currently in your contacts and who have opted-in to receive that message? Today, we have to think […]
CRE Folks AND All White Auto Haulers
Did you ever see an all white auto hauler? I bet you wondered if it belonged to a famous race car driver. Those all white vehicles drive down the road burning fuel and making tracks to some destination with a mysterious and anonymous mission. Hey, if you are a super famous race car driver and […]