Commercial Real Estate Marketing 121
Rethinking Brokerage in the Tech Era
This post originally appeared on Michael Beckerman's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. How will technology impact commercial brokerage now? Let’s talk about tech’s ultimate impact on the commercial brokerage sector.The first dialogue in this sector centered on how tech would replace the broker—42Floors was meant […]
How to get the most out of Buildout’s Docs feature part 1: Train your brokers
This post originally appeared on Buildout's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. Our customers are often excited to learn that, with Buildout’s Docs feature, a marketer can quickly create professionally-designed marketing pieces for as many as 10 brokers at a time. But sometimes, brokers want to […]
The Most Significant Change To The Office Sector I Have Seen In My 30 Year Career
This post originally appeared on Michael Beckerman's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. Space as a Service Headwinds Grow Stronger by the Day A long, long time ago… For as long as I can remember, the commercial real estate industry had five core pillars: office, retail, […]
Why CRE professionals should start thinking internationally
This post originally appeared on Buildout's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. You may think people who live and work outside of the United States tend to keep their property purchases in their home countries, but real estate market trends show that isn’t necessarily the case. […]
Hot Startups in CREtech
This post originally appeared on Michael Beckerman's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. In my new Vlog, I sat down with four of the hottest startups in CREtech that have really gotten my attention. We discuss why they got into the space now, what they are […]
The future of 3D printed buildings and CRE
This post originally appeared on Buildout's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. Even though 3D printing has been around since the 1980s, in the last few years, it’s officially gone mainstream. Currently, 3D printing for building development is largely used as a way to efficiently build […]
Bubble
This post originally appeared on Michael Beckerman's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. Bubble? One of the questions I get asked a lot, and I mean, a lot, is whether we are in the midst of a “bubble” in CREtech. I think it’s actually a good […]
The Investors Vlog – Part 2
This post originally appeared on Michael Beckerman's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. Here is the second part of my new Vlog on investors, with Jeffrey Berman, General Partner, Camber Creek; David Goldberg, General Partner, Corigin Ventures; Ed Walters, General Partner, Tamarisc Ventures; and Andrew Ackerman, […]
What WeWork Spaces Services means for traditional brokerages
This post originally appeared on Buildout's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. There was already a fascination across the CRE office market with WeWork and similar coworking spaces. Now, WeWork has become even more fascinating with the announcement of their new brokerage-like service. What’s happening? As […]
The Investors Vlog – Part 1
This post originally appeared on Michael Beckerman's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. For my new Vlog on investors, I sat down with Jeffrey Berman, General Partner, Camber Creek; David Goldberg, General Partner, Corigin Ventures; Ed Walters, General Partner, Tamarisc Ventures; and Andrew Ackerman, Managing Director, DreamIt […]
What will be the hottest CRE marketing trends of 2020?
This post originally appeared on Buildout's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. In our first annual DNA of #CRE Marketer Report, most respondents said they were using drone videos and social media to promote listings, and blogging to promote their own firms. These tactics were much […]
Help wanted.
This post originally appeared on Michael Beckerman's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. Having been in commercial real estate for almost thirty years, I know a lot of people in this industry. A lot. One of the things I have always done is to try and […]
Buildout users now have access to Spacelist’s Data Sharing Initiative
This post originally appeared on Buildout's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. Guest post by Spacelist. With great new platforms like Buildout available, it’s easier than ever to manage property marketing, but what about finding accurate and up-to-date listing data for the rest of the market? […]
Brokers said industrial would be the hottest market in 2018. Were they right?
This post originally appeared on Buildout's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. In the 2018 DNA of #CRE Broker Predictions survey, brokers predicted that industrial would be the hottest market of 2018. NREI thought so too. Were they right? Were brokers right about industrial? Some evidence […]
Buildout CEO Vishu Ramanathan at Propmodo Live: “It’s happening” for CRE tech
This post originally appeared on Buildout's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. For years, people said the commercial real estate industry was too traditional to adopt tech, but now it’s happening, due in part to changing demographics in brokerages. The idea that millennials are all kids — […]
What to expect during a Buildout demo
This post originally appeared on Buildout's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. If you’re considering using Buildout for your brokerage, a demo with our sales team is the best way to get to know what our features can do for you. During a demo, you’ll get […]
Identifying and solving your brokerage’s biggest everyday challenges
This post originally appeared on Buildout's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. Whether your firm has just a few brokers or 100, we know there are challenges you face on a daily basis. And we know these challenges are common either with or without marketing support […]
What Airbnb’s partnership with Century 21 means for CRE
This post originally appeared on Buildout's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. From co-working spaces to apartment sharing, today’s tech start-ups are turning traditional office and hotel markets upside down. Airbnb’s latest partnership with real estate giant Century 21 shows how this trend is going one […]
CREtech 2018 Mid Year Industry Outlook
This post originally appeared on Michael Beckerman's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. What’s the pulse of CREtech right now? It’s clear things are accelerating at an incredibly fast pace with funding at historic levels, startups scaling, developers and brokers investing and the introduction of more […]
What an influx of Millennial and Gen Z employees means for suburban offices
This post originally appeared on Buildout's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. As more young people move to the suburbs, both out of necessity and by choice, we may be on the verge of a “suburban renaissance.” As noted by Commercial Property Executive, “Creative office space […]
Thank Goodness for Media Like This…
This post originally appeared on Michael Beckerman's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. In the CREtech sector, we need all the help we can get. Investment in the industry is at record levels. It is clear that real progress is being made with many, many startups […]
What Startups are doing better than anyone in CRE…
This post originally appeared on Michael Beckerman's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. Marketing! As someone who has been in the marketing and PR space for commercial real estate for a long, long time, I have been bewildered by the lack of innovation in the sector […]
Meet the Buildout team
This post originally appeared on Buildout's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. From the time you initially learn about Buildout — perhaps through a blog like this — and connect with our sales team, all the way through collaborating with our developers to ensure our software […]
The Best New Media Site I Have Seen in a Long Long Time Isn’t from a Media Company…
This post originally appeared on Michael Beckerman's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. JLL Real Views As a perennial news junkie, I try and read as much as I can on a daily basis. I have maintained the same routine for years. I am very disciplined […]
When Will the Day Come When We See This Type of Announcement from a CRE Developer…
This post originally appeared on Michael Beckerman's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. …Pfizer pumps $600 million into venture capital arm Brookfield did it. Hines did it. Prologis has been doing it for years. Simon is doing it in retail better than anyone. And many other […]
We Need to Chat About Something and It’s Going to Be Unpleasant…
This post originally appeared on Michael Beckerman's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. …No no, I’m not referring to THAT convo that my wife often wants to have with me 🙂 It’s about cybersecurity. Everyone knows it’s important but I am afraid most people just want […]
Attention All Real Estate Professionals Who Like Me, Are on the “Mature” Side of Life :)
This post originally appeared on Michael Beckerman's Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. If you are like me, (I am 53) or maybe a few years older or younger, technology isn’t something that comes very natural or intuitively to you. We weren’t born with a device […]
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