CRE Podcast of the week
Social media, social media, social media. You hear it everywhere you go and everyone is telling you that you have to do it and how to do it, but is anyone getting through? Is there any value and how much time must you spend for it to be of any value to you?
What about sales? Really, isn’t that what this is supposed to be about, selling and making money? What good does it do you if you spend 2 hours a day schmoozing online and haven’t picked up a client in 3 months? Are there any shortcuts and gimmicks that you can rely upon to make it worth your time?
Isn’t social media all about advertising? How many eyeballs see your name is all that counts, right? What about relationships and trust, nice words to include in your repertoire, but do those words put food on your table or pay your mortgage? And let’s not forget the two most chic words of 2013, “engagement” and “collaboration.” Oh, how the experts like to throw those words in your face, if for no other reason then to show you how much more they know than you.
There are three ways to enjoy this podcast:
And it’s completely free!
Original Source: CRE Radio Episode #21