This post originally appeared on tBL member Mark Chase's blog Restaurant Real Estate Advisors Blog and is republished with permission. Find out how to syndicate your content with theBrokerList.

What Every Restaurant Can Learn From Fairytales and Pigs

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“Little pig, little pig, let me come in”

“No No said the little pig, not by the hair on my chinny chin chin.”

“I will not let you come in.”

When the three little pigs began their journey, their mother instructed them to build their houses, so the big bad wolf would not catch them.

Only one of the little pigs built a solid house and survived the fate of the big bad wolf.

Straw, Sticks or Bricks?

Will your restaurant be built on straw, sticks or bricks?

Your physical location “houses” your business.

Is the foundation of your restaurant built on straw or sticks?

“Then I’ll huff and I’ll puff and I will blow your house in”

There are many big bad wolves that want to eat your restaurant business.

Selecting the wrong location is like building a house of straw. 

A poor restaurant location can easily blow down your sales and eat away your profits.

A poorly negotiated lease is like a stick house.

Your location may be a little stronger, but your lease can blow down your chances to profit in the future or worse hand your fate to your big bad wolf landlord.

The moral of the three little pigs is to avoid short cuts and build a solid house if you wish to avoid misfortune and succeed in life.

Will you build your restaurant business with straw, sticks or bricks?

To build a strong foundation for your new restaurant download

How to Open a Restaurant at a Great Location at a Great Price

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