Some of us here are rooted in property management, as well as brokerage and leasing. We can tell you first hand, nothing we do is easy. In fact, just remember that the reason we do what we do is because it is not easy at all. If it were easy, the building owners would do it themselves!! That is why it is so important to do things right and to recognize those in the trenches that do things right!
As far as firms doing it right, we noticed Sprague Real Estate out of Bakersfield, CA is really ahead of most. First of all, they have a wordpress website, client portal, tenant portal (powered by PropertyWare), Twitter site (follow them @spraguereg) and use it; Facebook page, and one of the better logos we have seen in a while! Heck, even their favicon is awesome!! Go Sprague, we are very impressed with your online work and branding package. Very nicely done.
The logo is nice because it is so distinctive and sets you apart from most of our traditional and rather boring colors. The graphics on Sprague’s logo is bright and noticeable and there is so much you can do with that bright color scheme.
The mention of our site on their Twitter site is very impressive as well. Most people are not putting the social media tools to work, and Sprague seems to be doing a great job of personalizing the tweets too. Bravo to the Sprague team and the leadership at Sprague.