For the last 3 years we have partnered with Buildout to produce a survey for the industry that will give us insight into the DNA of #CRE and how our industry worked each year. It is now time for us to gather the troops and get as many of you to give your feedback on how you worked in 2017!
The exciting part of this year’s survey is we have added 2 new aspects to the survey. The NEW Marketer Edition and a Future of #CRE bonus section. The Marketer Edition came from our observation that in many commercial real estate companies, the marketing teams behind the brokers have tons of insight and knowledge that represents gold nuggets of information we should all be sharing as an industry and learning about. Some of the marketers may be embracing online marketing, while others may just be starting out. The Marketer Edition is geared to understand and gauge where we are as commercial real estate marketers, across the industry. The Marketer Edition will also prove to be an invaluable tool for marketers trying to convince their companies to make changes and embrace tools and practices, not already being implemented. Our goal is to help the industry overall with the DNA of #CRE so we felt it was a missing piece of our survey if we did not include those important people in the industry, the marketers and gain their feedback too.
The other new aspect to the survey is our “Future of #CRE” bonus questions. We thought it would be interesting to see what you all think about the future of the industry and where you think we are headed.
The survey takes just a few minutes of your time and the outcome is going to be eye opening and powerful for us all to share.
Thanks in advance for your help and participation. Also, please help us spread the word through your local commercial real estate organization chapters, your companies and your colleagues. Remember to use the hashtag #DNAofCRE in your social media promotion too!
Thank you and wishing you much success in 2018!
The DNA of #CRE Team