App usage on mobile devices continues its uphill climb. From 2015 to 2016, Yahoo’s Flurry Analytics saw an overall app usage growth of 11% (as illustrated in graph below) and time spent in apps increased a whopping 69%.
A shift in app usage
But what industry experts are now noticing for the first time is a significant change in type of usage. It seems less time is being spent in personalization apps and games; while business, communication, social and sports app usage topped the chart for growth in time spent. Apps used on a daily basis in the Business and Finance category saw a hefty increase of 43% in time spent.
Analysts attribute this increase to an uptick in mobile activities and a reliance on real time data. At CRE Tech® , we have noticed a similar pattern of increased time spent within TheAnalyst®PRO application.
Analysis generated within TheAnalyst PRO on mobile devices has increased 54% in just the past 6 months—that’s a full 11% over the national average for time spent in Business and Finance apps.
The top reports created were Investment Analysis (5- & 10-year), Property Tour and Rating (Sale & Lease) and Comparative Lease Analysis.
As reliance on mobile technology in the commercial real estate industry strengthens, TheAnalyst PRO continues to add functionality. The application was recently enhanced with after-tax and line-item expense capabilities, making the Investment Analysis Report even more extensive.
Minimal required inputs, speed-to-market delivery and premium analysis reports are must-haves for CRE professionals using TheAnalyst PRO on desktops and mobile devices.